Toyota Considers Making Korean Camry in USA

Tuesday, September 27th, 2011

Toyota announced earlier this month that it’s considering moving the production of the Toyota Camry models meant for the South Korean market from Japan to the United States to reduce export expenses. Last year, South Koreans bought 4,200 Toyota Camrys making it one of the best selling foreign cars in that country. Toyota believes that [...]

Media Monday: Toyota – Nostalgia Sells

Monday, August 9th, 2010

If you’ve been watching TV this summer, you know that Toyota’s current ad campaign is all about people telling the stories of their history with the brand. Nostalgia sells, apparently. The current ad, however, isn’t generally run in it’s entirety during normal commercial breaks. Here’s the whole, 35-second version of the “Boller Camry Tree” television [...]